During the summer of 2020, three big sports events was meant to be streamed on Trocadero Square, Paris near the Eiffel Tower (Tokyo Olympics, UEFA Euro, and European Athletics). A food festival was planned to offer a culinary space with introducing a new cuisine reinvented from unsold food each day.

I created a diverse branding concept that represents the essence of the event – dynamism, colors, diversity and the aspect of anti-waste – by moving away from mature, rigorous ideas and resulting a playful, festive and vibrant aesthetic.

Unfortunately Covid happened so the branding remind a concept only.

Client: Enchanté Group
Services: Creative Direction, Brand Identity, Illustration